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Download : 레드불마케팅,음료시장,마케팅사례,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp.pptx
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레드불marketing ,음료시장,marketing 사례(instance),marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,사례(instance),swot,stp
레드불마케팅,음료시장,마케팅사례,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,경영경제,레포트
Download : 레드불마케팅,음료시장,마케팅사례,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp.pptx( 46 )
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- 1979 : Krating Daeng (Thailand drink) gave the idea
- 1984 : Red Bull GmbH founded
- 1987 : Red bull energy drink released in Austria
- 1994 : launching in Germany
- 1997 ~ : Broadening
(Europe, North America, Austrailia, Asia)
Introduction
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90%
Austria drink Market
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If You Need Passion of Flying, Drink Red Bull
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- Higher than the price of rival products.
Thailand ( 450)
Singapore ( 740)
U.S.A. ( 2900)
Price
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- Problem : Dissatisfaction spreads out through SNS. The opposite effect of Viral Marketing Strategy.
Example of Shin Ramen Black : Sustained high price strategy, Early glory, Stopped by poor sales after all
Price
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- Energy drink
- Can product, 250ml, 112kcal
Gives spirit
→ Occult charms
Product…(drop)
- F1 team
레포트/경영경제
레드불마케팅,음료시장,마케팅사례,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp , 레드불마케팅,음료시장,마케팅사례,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp경영경제레포트 , 레드불마케팅 음료시장 마케팅사례 마케팅 브랜드 브랜드마케팅 기업 서비스마케팅 글로벌 경영 시장 사례 swot stp
레드불marketing ,음료시장,marketing 사례(instance),marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,사례(instance),swot,stp
다.
